by Nicole Ouellette | Oct 12, 2021 | Advertising, Blogging, Social Media, Tech, Websites
If it doesn’t matter if a robot does it or a person does it, why not let a robot do it? Contrary to popular belief, automation doesn’t require a computer programming degree or expensive software. This broadcast is a basic intro to the idea of IFTTT.com and...
by Nicole Ouellette | Oct 5, 2021 | Tech, Training
Besides being a giant love letter to loom.com, this is what aspects should be included in the on-demand training you provide to interns/staff: 1. Why are we even doing this? 2. Here’s an example end product 3. Here’s how I would do the task… 4. Here...
by Nicole Ouellette | Sep 28, 2021 | This Week In Business
I’ve worked with A LOT of marketing interns over the years and a large part of what we see is interns who are overwhelmed by being given a giant task like making a company’s entire marketing strategy. In this video, I outline why I think this is ridiculous...
by Nicole Ouellette | Sep 21, 2021 | Social Media
Until we can figure out ways to ship haircuts, there are always going to be some business who need to serve customers in real life… and those customers will likely travel within a set distance to get goods/services. Are online ads useable by these businesses in a real...
by Nicole Ouellette | Sep 8, 2021 | Advertising, Social Media, Tech
(Clash of the Social Media Ads Part Two will be posted next week. In summary I too aggressively targeted an audience in a town with 12,000 people so they ads didn’t show as much as they could have had a given them a bigger budget or a longer time period to run....
by Nicole Ouellette | Aug 24, 2021 | Advertising, Social Media
Are ads for you? While we recommend them in a marketing mix, certain kinds of clients can be hesitant about spending money on ads, particularly new businesses that seem to have a ‘small’ audience in terms of who their product would appeal to. So we did a...
