Too Cute Tuesday: Limoncello and Lemon Squares

Limoncello couldn’t come at a better time. Lemons were on sale at the grocery store, we’re all trying to soak up that last bit of summer, and, well, who doesn’t like lemons?

Limoncello directions are fairly straight forward. You clean the lemons, zest them, stick the zest in some grain alcohol/water mixture and wait. Finishing it two to three weeks from now will be more involved. We’ll post full directions then (ie when it’s more relevant).

What's zestier? Nicole with lemons or her pink hair via a beauty school student? 'It matches your personality.' the girl said. Hmph.

Of course, zesting eight lemons begs the question: what to do with the rest of it? Let’s make lemon squares!

Marketing Monday: Daily Worth Newsletter

Every Monday, I write about a product, service, or website that has clever marketing behind it. If you want me to profile your business or website, contact me.

It seems that I keep running into information online this past week that is all saying the same thing: “Email newsletters are not dead.” I think anyone with an inbox knows this for themselves but apparently, email newsletters are more popular than you’d even suspect.

According to a recent Mequoda webinar about email marketing, the average person subscribes to 16 email newsletters and 60% of Americans use email everyday. So while I think RSS feeds totally rock, email is far from dead for many people, and that isn’t going to change anytime soon.

I subscribe to probably a few more email newsletters than the average person because of my work. There are ones that I immediately trash every time (one I can’t figure out how to unsubscribe to!) and there are some I let sit unopened until some moment where I am bored enough to read them. There are a select few I open right away every time. Daily Worth is one newsletter in that last category.

Daily Worth tip. Cute girly graphic + useful info that doesn't go on and on = An email I acutally open

9/11 Eight Years Later

I was going to write about something else until I read my friend Mark’s blog post today about 9/11. Why ignore something I, and probably a lot of other people, are thinking about? I can’t believe it happened eight years ago. What a different time it was, and what a different person I was.

The first major incident of the day happened while I was trying to stay awake in an early morning Structural Geology class. (Note to geology professors everywhere: if the class is before 10 am, please keep the showing of rock photo slides in a dark room to a minimum…otherwise even nerds like me drift off.) I got out of class and that particular day, my parents were stopping by my college on their way to some sort of business conference. Since I grew up about five hours drive away, this was not a regular occurence.

LL Bean Flip Flops: A Tribute

My sandals and I enjoy the view...just hours before one of them would disappear forever.They say you don’t know what you have until it’s gone, and boy, is that true. Especially when it comes to cute and functional footwear.

At the end of the sailing expedition this past weekend, I was walking down the ladder to get onto the dingy when my flip flop flopped off into Somes Sound. My friend motored over to rescue it but ran it over in the process. It disappeared into the dark waters. I hobbled onshore with my one shoe.

“I hope they weren’t expensive.” he said.

Now as a personal finance blogger and otherwise practical person, I don’t have $100 flip flops. Maybe if I lived somewhere where it didn’t snow nine months of the year, I’d invest, but otherwise, I like my summer shoes like I like my entertainment: cheap and fun.

This Week In Business: Bazillion Conference Calls Edition

I can’t tell you how many conference calls I’ve been in on in the last week. Sometimes it feels like I’m spending a lot more time checking on things than actually doing things. Conference calls are to small business owners, however, what meetings are to employees: necessary evils that are actually, if done right, more productive than participants think initially. Here’s what else happened this week:

I talked with a web design company about subcontracting, and they are going to go for it.
This week, there’s even more evidence that you should do a good job no matter where you work or what you do.

So I work at an inn part time. My internet savy (and much more detail-oriented) friends pointed out to me that the home page of the inn’s website said “Check out our spring packages!” in August. Gulp.

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