So I vaguely remember this guy being a testimonial on Ray Higdon’s website but apparently, he is part of an MLM power couple. I’m going to link to two channels that I love that have covered him here, which got him back on my radar again:

OG video:

Resources mentioned:

Nicole Reacts Ray Higdon Videos:

Nicole Reacts: Brock Johnson (AKA Chalene Johnson’s son):

Tiktok increases length of videos:

Good engagement for an influencer being 1-3%:

It costs 5-7 times more to get a new customer than to keep an existing one:

A compound interest calculator for math fun:

More info about micro and nano influencers:

Why I don’t like MLMs from a marketing perspective:

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