Online Advertising 101: Pay Per Click Advertising

Back in November, we filmed a Tech Thursday video about advertising online  (when it’s a good idea, as well as a brief sample of the more common types you may encounter). As we started filming, we realized, Hey, there’s kind of a lot to online advertising....

What Google Ads Mean To Me

A lot of clients want to use paid per click (PPC) advertising like Google ads. And I don’t know if you have tried to talk people out of ideas…but it’s a lot harder than talking them into stuff! I usually try to talk people out of paid ads as a main...

Better SEO In Less Than One Hour

The most common question I get over email: “How can I improve my site’s rank in search engines?” I’ve sent variations of this in about fifty emails but thought I’d finally write this up and put on the website. A few things to know. 1....