One Month of Dollar Eighty

One Month of Dollar Eighty

(Clash of the Social Media Ads Part Two will be posted next week. In summary I too aggressively targeted an audience in a town with 12,000 people so they ads didn’t show as much as they could have had a given them a bigger budget or a longer time period to run....
Using Lead Generation Ads For Idea Testing

Using Lead Generation Ads For Idea Testing

Facebook has a type of ad called a lead generation ad that I think it under-appreciated. We just ran our own experiment with one and for $8, we got data and two new customer leads. We’ll go over what these ads are, who they can work well for, and how we ran our...