by Nicole Ouellette | Dec 7, 2021 | Advertising, Social Media, Tech, Websites
If you’ve ever wondered how Google can search movies that came out in 2000 (without, say, pulling up movies with 2000 in the title) or otherwise wondered how code seems to know where to look for certain information on your website, this video is for you! Old...
by Nicole Ouellette | Nov 23, 2021 | Advertising, Tech
One of our most popular broadcasts ever was last year’s broadcast about three ways to format a gift guide online. This year, I wanted to think of other cool ways to encourage a gift guide-like experience online. We’ve taken our inspiration from some random...
by Nicole Ouellette | Nov 16, 2021 | Advertising, Social Media
So last week, we talked about how influencer Dave Hollis has changed monetization strategies. But the reality is most of us don’t want to be influencer/guru/aspirational lifestyle bloggers. We kind of like running our business and as part of it, we have to...
by Nicole Ouellette | Nov 9, 2021 | Advertising, Blogging, Social Media
So last week, I posted a viral video about Dave Hollis and his shift in monetization strategy. Some of the video comments were Dave Hollis snark. I don’t know him personally (obviously) and I do consider some of his behavior at the very least inappropriate, but...
by Nicole Ouellette | Nov 2, 2021 | Advertising, Email Marketing, Tech, Websites
I’m traveling today but don’t worry, this is the livestream equivalent of a substitute teacher’s plan that the regular teacher leaves… so I hope you have that same feeling of excitement as when that TV/laserdisc player rolled into the...
by Nicole Ouellette | Oct 26, 2021 | Advertising, Social Media, Tech
Does Timing Matter When You Post On Social Media? Maybe a bit but not in the way you may think it is. The reality is that what timing works best can depend on what platform you are using; what audience you are targeting; what industry you are in; and more. (Examples...
