by Nicole Ouellette | Apr 15, 2013 | Marketing Monday
A lot of clients want to use paid per click (PPC) advertising like Google ads. And I don’t know if you have tried to talk people out of ideas…but it’s a lot harder than talking them into stuff! I usually try to talk people out of paid ads as a main...
by Nicole Ouellette | Jun 16, 2011 | Websites
The most common question I get over email: “How can I improve my site’s rank in search engines?” I’ve sent variations of this in about fifty emails but thought I’d finally write this up and put on the website. A few things to know. 1....
by Nicole Ouellette | Apr 25, 2011 | Marketing Monday
I think most business owners are excited about the idea of using the internet to do targeted marketing. Search engines like Google have allowed us to do pay per click advertising to a certain demographic in terms of location and search terms for years. (Ex: target...
