Three Kinds of Ads and Examples

Three Kinds of Ads and Examples

One of our clients is an older man who’s not really on social media. But this 70 year old man has at least one doctorate and runs a multimillion dollar company. And he asked me a question as we were having lunch a couple weeks ago. “If I want to spend a...
Intro to Chatbots

Intro to Chatbots

If it’s the same whether you type it or a robot types it, does it really matter? This is a very *general* introduction to marketing chatbots, how to program them, and what some use cases are for small businesses. If you want a deeper dive next broadcast, leave a...
Monetizing Your Audience

Monetizing Your Audience

So last week, I posted a viral video about Dave Hollis and his shift in monetization strategy. Some of the video comments were Dave Hollis snark. I don’t know him personally (obviously) and I do consider some of his behavior at the very least inappropriate, but...

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