by Jessica Heck | Jun 9, 2022 | Social Media
I once made a comment on a video ‘Is there a dude color palette generator that I don’t know about?’ when referencing some of these male marketing gurus. So we decided to look at things like fonts, colors, and messaging across several marketing dudes...
by Jessica Heck | Jun 2, 2022 | Social Media
Thoughts On Bro Marketing (An Accidental Part One) At first, I thought it was confined to their vibe and branding. Bro Marketing isn’t about hating men; it’s about throwing out the tactics promoting hustle culture and the patriarchy. 1. Lack of citations...
by Jessica Heck | May 26, 2022 | Social Media
Affiliate Marketing For Small Business/Non-Slimeballs In its simplest terms, affiliate marketing is basically commission-only sales. Here’s how it generally works: 1. As a company, you provide an affiliate with a custom code and/or link that typically gives a...
by Jessica Heck | May 9, 2022 | Social Media
A few months ago when I started quietly making reaction videos to marketing gurus, I naively thought they had a shared goal of making as much money as possible while doing the least amount of work possible. Then I noticed they seemed more… connected than I...
by Jessica Heck | May 3, 2022 | Social Media
So we’ve all been there. You’re sitting in a meeting and someone unveils a webpage or website a group has been working on… and you think, ‘Yuck’ but feel like you can’t say that without sounding like a complete jerkface. What we...