by Kassandra Strout | Jul 25, 2014 | Good For You
Nicole’s well-deserved vacation coincided with my re-reading of 100 Years of Solitude by Gabriel García Márquez. I guess you could say it was perfect timing: as I work alone for the first time in, well, ever, I’m reading the story of a family that is...
by Kassandra Strout | Jul 24, 2014 | This Week In Business
We all make mistakes, and sometimes they are tragically public. And on social media. There are infinite ways to handle making a mistake online, but we’ve narrowed down 3 strategies that you may find helpful (and, just waiting for it to go away isn’t one of...
by Kassandra Strout | Jul 11, 2014 | This Week In Business
So, you may or may not be aware that I spend a lot of time, um, researching, on Buzzfeed. Something that has stuck out to me lately is the way they use employees to humblebrag about their work environment. In June, Buzzfeed employee Justin accidentally sent an e-mail...
by Kassandra Strout | Jul 8, 2014 | About Us
Many months ago, one of my friends jumped out of bed and proclaimed (with meaningful background music), “I’m going to go for a 100 mile run this summer!” Actually, I’m not sure how it all went down, but I like to imagine it with a dramatic...
by Kassandra Strout | Jul 3, 2014 | Marketing Monday
Warning: Terrible jokes ahead. Have you seen those businesses on Facebook or Twitter that just seem hilarious? How do they do it, anyway? We have a few ways you can showcase your sense of humor online, and they’re pretty punny. As a disclaimer, Nicole only...
