Posts by Kassandra Strout

American Idol Syndrome

At WordCamp last month, one of the seminars I attended was called “5 Secrets of Tech Marketing” (as it was...

Selfie Madness

Here’s the thing about selfies:  you may absolutely love them, or denounce them and everything they stand for, but chances...

Pick a Card, Any Card: The 8 Twitter Cards and Your Website

Last year, Twitter introduced a new feature called Twitter Cards. They’ve really started to push the Cards this summer, around...

Tech Thursday: WordCamp 2014, or Why You Should Go to Conferences

It’s Tech Thursday…in Cambridge! We’re reporting from WordCamp Boston 2014, and thought it would be fun to film while we’re...

Tech Thursday: On Website Maintenance

Tech Thursday: On Website Maintenance

After some recent car troubles and a sunburn, we came up with an idea for this edition of Tech Thursday....

What’s in a Tagline?

Taglines have been around since the dawn of advertising. Brands seeking a way to stand out among competitors, to have...