by Nicole Ouellette | Jun 5, 2018 | Good For You
I’m a self help junkie but my goal is not just to read, listen to, etc. a bunch of resources but to actually use them in my life. A couple years ago, I found Danielle Laporte’s Desire Map library. Basically it’s a list of words (and she/her team made...
by Kassandra Strout | Nov 1, 2016 | Websites
There are a few jobs in the world where a keen sense of tracking is necessary. These include bounty hunters, meteorologists, storm chasers, wildlife biologists, Sasquatch enthusiasts, and marketers. Unfortunately, unless you’re a marketer, this post isn’t...
by Kassandra Strout | Oct 16, 2014 | Websites
…Now say that five times fast. Every website has certain goals, whether it’s getting someone to buy a product, subscribe to a newsletter, or make a donation. There’s a page on your website where al this action occurs. How do you know whether people...
by Nicole Ouellette | Apr 22, 2014 | Marketing Monday
You may have noticed weird looking links in your online life, like in your Facebook or Twitter feed. And you may also notice them in places like magazines. Here’s an example (I blurred part of the page name because it’s a naughty word): These bit.ly,...
by Nicole Ouellette | Nov 4, 2013 | Marketing Monday
One of the most beautiful parts of internet marketing is you can actually track whether something is working. But what can you track, you ask? Here are a few things you can monitor: Clicks on a link Wait a minute, you can track things that aren’t on your own...