by Nicole Ouellette | Dec 10, 2013 | Marketing Monday
People often ask me what I think about paid ads. Honestly, I hardly ever use them but I have some rules when I do: 1) It’s short term. Ex: Running a contest, the first few days of a new website launch, etc. 2) It’s never more than 10% of any budget I am...
by Nicole Ouellette | Feb 22, 2013 | Blogging
‘How do I make money at blogging?’ It’s probably the most frequent question I get. Think of blogging as being a musician. At first, you play a lot of free or really really cheap gigs. With experience, you get paid. Some people reach the elite...
by Nicole Ouellette | Oct 24, 2012 | Social Media
I’ve seen versions of this message posted on a lot of Facebook business pages that I follow: I am in no way picking on the Bangor Roller Derby. I have seen this at least 20 times in the last few weeks, which is why I thought it would be a good blog article. The...
by Nicole Ouellette | Feb 7, 2011 | Marketing Monday
My theory is companies aren’t trying hard at SuperBowl commercials anymore because of the whole internet marketing movement. That said, I had some fun last night watching some commercials anyway! Here they are, in no particular order: The ‘Aww,...