by Kassandra Strout | Jan 17, 2018 | Blogging
One of our most popular blog posts of all time is “Pros and Cons of Snapchat for Business.” This was written back in 2014, when Snapchat was still fairly new for social media, and businesses were just beginning to figure out how to get in on the action. Of...
by Kassandra Strout | Sep 5, 2017 | Websites
After starting up my own personal blog, I started thinking about ways to make it a bit of a side hustle (oh, and Side Hustle School was inspiring as well). One of the ideas that kept coming up was Google AdSense, a way to display ads on your website. The whole moral...
by Nicole Ouellette | Aug 5, 2016 | Marketing Monday
So you’ve written a press release. You have followed all the helpful tips we’ve written about them, you have distributed it, and you are done. Congratulations. Now what? Well…there’s the internet. We often say here at Breaking Even, ‘Make...
by Kassandra Strout | Mar 11, 2016 | This Week In Business
One of the cool aspects of our work is that it can be done remotely (I’ve talked about this a bit before). While 90% of the time you can find Nicole or I in the office, occasionally we are working from…elsewhere. And with John and Alilia on board, we have...
by Nicole Ouellette | Jan 22, 2016 | Blogging
5 Long Form Bloggers And Why It Works For Them When I hear about people aspiring to blog, people usually mention Seth Godin. Seth Godin’s blog posts are often short and sweet (and if you don’t believe me or want to see first hand, here is a link to his...