by Kassandra Strout | Mar 11, 2016 | This Week In Business
One of the cool aspects of our work is that it can be done remotely (I’ve talked about this a bit before). While 90% of the time you can find Nicole or I in the office, occasionally we are working from…elsewhere. And with John and Alilia on board, we have...
by Nicole Ouellette | Mar 7, 2016 | Tech
This month’s upcoming email newsletter is going to be all about live video. Click here to subscribe if you want to learn more! As non-profits increasingly use video to tell their story (or have individuals try to tell another story as in the Planned Parenthood...
by Kassandra Strout | Feb 29, 2016 | Marketing Monday
The internet may be freaking out about the Oscars last night (yay Leo!), but it’s also freaking out about the fact that today is Leap Day. For instance, Google changed it’s homepage to this rather adorable animation of leaping bunnies: Why does February...
by Kassandra Strout | Feb 26, 2016 | Social Media
In an effort to make Google+ a more “social” network, Communities were formed in 2013. Communities are similar to Facebook or LinkedIn Groups: they are organized by topics or general interests. From a marketing perspective, Google+ Communities are an...
by Kassandra Strout | Feb 22, 2016 | This Week In Business
As businesses, one of our goals is to increase our number of customers, right? As this number grows, retention also becomes a point of concern. How do you strike the balance between gaining new customers and encouraging repeat customers? One common method is a loyalty...
