by Nicole Ouellette | Mar 28, 2014 | This Week In Business
When I was showing Kassie around our Google Analytics the other day, I couldn’t believe what happened when I drilled down into the data. Over 50% of people are leaving off the homepage. Here’s what it looks like: Holy crap, people have no idea where to...
by Kassandra Strout | Mar 27, 2014 | Websites
Wonder why your website is loading slower than Nicole runs? (That’s slow by the way.) Here are a few ideas. Bonus is Kassie has come out from behind the camera for this video! Remember, don’t settle for anything longer than 3 seconds. If it’s taking...
by Kassandra Strout | Mar 25, 2014 | Social Media
Last summer, the following conversation occurred between a good friend and myself: Me: “I got an iPhone! In no way am I qualified for this much technology!” Friend: “You have to get Snapchat. NOW.” And, since I lack the forces necessary to...
by Nicole Ouellette | Mar 21, 2014 | Marketing Monday
I came up what I thought was a good analogy for paid ads versus marketing. Paid ads are kind of like a juice cleanse. Juice cleanses (and paid ads) give you a boost. Maybe your weight loss has plateaued or you’re feeling sluggish. Juicing for a few days can...
by Kassandra Strout | Mar 20, 2014 | Marketing Monday
How do you get more email subscribers without spending lots of money on a list or stooping to the level of spammer? Here are a few ideas (some of them obvious but hey, we all need to be reminded of obvious)! Next week, Kassie steps from behind the editing to star with...
