This Week In Business: The Educational Edition

This week was busy at Breaking Even Communications but since I was waiting on a few different stages of some ongoing projects, I found myself with a little time for some professional development then usual. That’s right, I schooled myself!
Here’s what happened:
I attended a webinar, and actually paid attention.
Most of the time, I am quite the slacker webinar attendee. I am usually filing papers or making lunch while I listen to a presentation. When I listened to a webinar sponsored by Verizon and given by John Jantsch of Duct Tape Marketing. I made myself get out my notebook and actively listen for the next 45 minutes.
You know, paying attention really does help you get more out of things! Being a good student paid off in some new ideas for improving my product. Partnerships with complementary organizations and video testimonials anyone?
Wish you had sat in on the fun? All of the Verizon sponsored webinars are achived here. And it looks like there are a few good ones for me to go back and listen to later.
I got a couple iBooks from a school sale for a song.
Those of you who live outside the state of Maine may not be familiar with the fact that Maine has a laptop program, which gives students 6th grade and older access to their own laptop. Beginning in grade 7 or 8, students can take it home after signing a sort of “I will be responsible and so will my parent/guardian” agreement. Every few years, the schools replace the machines, which are all Apple iBooks. To make a bit of cash (but probably more accurately, save themselves from disposal fees), the schools sell them off on the cheap, in my local case $25 a pop.

Fun Friday: Chef Dan

Let me just say right off that I am far from being some kind of smooth lady on the relationship front. But I’ve recently did something where I accidentally encouraged my new boyfriend to do something nice for me, and then it kept happening.

Dan likes to cook. The second meal he made me, I decided to take out my digital camera and record him on video.

The next day, I watched it. What surprised me was that the video was actually good. I asked if I could post it on Facebook, thinking his friends would get a kick out of it. Almost immediately, he got phone calls, emails, and comments, mostly asking when the next video was coming out.

Next video?

Marketing Monday: Garfunkel and Oates

Every Monday, I talk about individuals or companies promoting themselves in a neat way online. Feel free to contact me to nominate yourself or a friend; I’m always looking for new ideas.

It’s almost a sure thing to say that video is the next big internet thing.

Alright, that came out wrong. I am certainly not saying that people aren’t using video effectively now but I think that in the next few years, just like now most everyone has a website, in a few years most everyone will have video on their website. And as cameras get more affordable and videos get more search engine friendly, there will be more of a reason then ever to finally get in front of a camera.

Having recently begun to appreciate Youtube more myself, I have begun checking out cool videos. Among my favorite ‘series’ is Garfunkel and Oates.

 

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