by Kassandra Strout | Jul 11, 2017 | Social Media
One of the biggest challenges businesses have with social media is engagement: Generating likes, comments, shares, etc. After all, what’s the point of your social media presence if you’re just shouting into the abyss? Building an audience that will...
by Kassandra Strout | Feb 10, 2017 | This Week In Business
Leaving a review is one way to show your favorite businesses some online love. Another way is hitting that “Share” button (on Facebook, which translates to retweeting or reposting on other platforms, or just passing along information). As a business, there...
by Kassandra Strout | Jul 14, 2015 | Social Media
I love psychology and contemplating what makes people tick. So, when I saw this article that examines why we like, comment, or share things on social media, I had to do some reading (because this is the sort of thing that makes me tick). The article made some...
