Marketing Monday: Dana Moos, Realtor and Twitter Queen
Dana Moos is one of the most useful people I follow on Twitter (@danamoos). I happened to finally meet her in real life at two tweet-ups (that’s a meetup for Twitter users for the non-nerds out there).
Anyone who watches Dana on Twitter or anywhere else sees that she makes great food (usually associated with the hashtag #foodporn), takes gorgeous Maine photos, and otherwise seems to be everywhere at once. I asked if I could pick her brain about how she uses her website, Twitter, Facebook, and other websites and manages to sell real estate.
First question: Do you ever sleep? If so, how do you manage to do your job, study, be a social media superstar, and have fun?
For the most part, I work from home. So if I’m not out showing property, I am on the computer from the first cup of coffee until it’s time to think about dinner! Then I might be back on the computer after dinner for a little bit.
It takes time, dedication, focus and organization! And it has become part of my routine. Just like exercise (which I don’t do as much as I should!) but the time that it takes hasn’t become a chore for me because I can be so creative with it. Any time I can be creative, I’m happy about what I’m doing. In high school and college I was involved in the Arts, then got away from it and into business, now I’m back. But now I can combine both and I love it.
How did you get into using social media? Did it start out with a blog like it did for me?
That’s exactly how I started. When I was an innkeeper, I learned a great deal about web marketing. So when I got into lodging brokerage, The Swan Agency Sotheby’s International Realty has a beautiful website, but I wanted my own, for my listings, my focus. So in December 2008, I designed a blog through Google Blogger (mainelodgingbroker.com) because I didn’t have the time to have a website designed by a professional. Besides, I wanted to take a stab at eventually designing my own! So after my blog was established, I joined Facebook and Twitter. And I follow my stats very closely. Seeing the impact of just these two social media sites, I expanded my blogging and photo blogging, primarily for business.