Online Advertising 101: Pay Per Click Advertising

Back in November, we filmed a Tech Thursday video about advertising online  (when it’s a good idea, as well as a brief sample of the more common types you may encounter). As we started filming, we realized, Hey, there’s kind of a lot to online advertising....

Marketing Monday: Badly Targeted Ads

I think most business owners are excited about the idea of using the internet to do targeted marketing. Search engines like Google have allowed us to do pay per click advertising to a certain demographic in terms of location and search terms for years. (Ex: target...

Our first in-person workshop in 2+ years is happening September 24!

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