Marketing Monday: 13 Ways To Promote An Event
I have three workshops coming up in the next three weeks. Add to that two speaking engagements and a regular workload and you’ll see why I’ve been forgetting to do my usual checklist of event promotions. Here are some of my favorites: 1. Have online...Marketing Monday: Four Internet Marketing Questions Answered
Every Monday, I talk about internet marketing. I profile companies, interview people, and answer questions. Please let me know if you have an idea for a future post! I thought it might be fun to do a post about some recent (and frequent) questions I’ve gotten...Marketing Monday: Downeast Pecha Kucha
Every Monday, Breaking Even Communications profiles an individual, business, or non-profit doing interesting things online. If you have an idea, please let me know about it!
Pecha Kucha is Japanese for ‘chit chat’. It’s a short presentation format (20 slides, 20 seconds per slide) that allows anyone viewing it to see a presentation to see a variety of topics instead of just one.
Midcoast Magnet has been sponsoring these events in the Midcoast for about a year but a few area non-profits have banded together to bring them to Downeast Maine.
Get together with other groups to make a one time event happen more than once.
Pecha Kucha is a ton of work to organize, with all the different presenters, setting up the venue, etc. If you are organizing an event, why not stage it a few different times?
Marketing Monday: Finn’s Irish Pub
Every Monday, the Breaking Even blog profiles a person, business, or organization doing cool things online. Have a nomination? Let me know about it!
My friend Paul set up a Facebook page for Finn’s Irish Pub, a restaurant in downtown Ellsworth. Since Paul owns the building (in his working life he is one of a food distributor for independent restaurants), he has a vested interest in making the restaurant work and decided to set up a Facebook page to help promote it.
With over 500 fans, Finn’s regularly updates their page, posts photos of their food, and let’s people know about local events.
What I really liked, however, was an interaction a couple weeks ago centering around the question: Should Finn’s make a separate kids’ menu?