Marketing Monday: Maine Maven
Know an individual or business doing something cool to promote themselves online? Let me know about it!
I first came across the Maine Maven site a couple years ago. It’s one of those blogs I subscribe to that’s kind of like a good old friend: no matter how long it’s been, I seem to be able to pick up right where I left off.
I was having a bit of writer’s blog when my Twitter friend MargaretsCards suggested I write about Maine Maven. Good idea!
Marketing Monday: Jack Frost Ski Shop
Know an individual or business doing cool things with marketing/promotion both online and off? Let me know about it; I am always looking for ideas!
I spent this past weekend skiing in New Hampshire. I have a couple of friends who are members of ski clubs in the Mount Washington area and this weekend was the kickoff of the ski season for the Eastern Inter-Club Ski League or EISCL (pronounced “ice-sill”) at Bretton Woods. I attended as a guest, helping my friends at the registration table in exchange for a free lift ticket.
I later found out that the whole event was underwritten by Jack Frost Ski Shop, located in Glen New Hampshire.
Sadly, this was not obvious to me at the event but the good news is I learned a lot about the Jack Frost Ski Shop anyway. Here are some things we can all learn from them, and what I think could be improved upon: