by Kassandra Strout | May 16, 2014 | Social Media
Last week, I got to play around with our LinkedIn page. The “Products and Services” piece of company pages was discontinued in April to make way for the new “Showcase Pages.” These pages are a chance to, well, showcase, your company’s...
by Kassandra Strout | May 15, 2014 | Social Media
More and more businesses are using Instagram as a marketing tool. In our April e-mail newsletter, we talked a bit about the benefits of using Instagram from a business perspective. In this week’s video, we’re going to explore some Instagram best practices...
by Nicole Ouellette | May 12, 2014 | This Week In Business
Not sure if it’s the time of year in general (a lot of non-profits have a fiscal year that ends June 30) or it’s the fact that the business bank account takes a hit in May (I pay the PO Box, workers comp insurance, liability insurance, and a few other once...
by Kassandra Strout | May 9, 2014 | This Week In Business
Shopping with me stresses people out. Pondering whether or not I should get this shirt, dress, jar of nutella, etc., inevitably develops into musings on how my entire life trajectory may be affected by the decision in question. Launching into a Butterfly Effect-esque...
by Kassandra Strout | May 8, 2014 | Marketing Monday
Think about it. When you’re looking for a new store or restaurant, need something fixed on your car, or are just in a new place and want to explore, what’s the first thing you’re going to do? Ask for suggestions! With today’s access to...