by Nicole Ouellette | Apr 23, 2013 | About Us
Business Insider let me know this morning that it was Youtube’s 8th birthday. It also happens to be my dad’s birthday. No one had to tell me that, in part because it’s three days before mine and only a few days after my sister’s. (Yes, my mom...
by Nicole Ouellette | Mar 29, 2013 | This Week In Business
I think a lot of us (myself included) think of ways to do things that are easier for ourselves versus easier for our customers. Here’s a great (not me) example. Derrick blows glass and he was invited to enter one of his pieces in a contest. He was sent to a...
by Nicole Ouellette | Jan 14, 2013 | Marketing Monday
I love food. For awhile, I was a ranked Klout influencer on the subject of avocados. True story. What makes me really sad is when I go into a restaurant and it’s awesome but there is no way anyone would know about it. Here are a few easy wins you can do with...
by Nicole Ouellette | Jan 8, 2013 | Websites
When I first meet someone, I will ask them anything…except what they do for a living. I do this for a couple reasons. First, I once had a job that made me dread this question. Second, the most interesting thing about someone usually isn’t their job. That...
by Nicole Ouellette | Dec 17, 2012 | This Week In Business
Whether your target customer is a kid using their parents’ iPad or a senior citizen using their smartphone, there are significant numbers of the exact kind of person you want to find online. So how do you find them? To make this easier to think about,...