Author archives

Kassie is a distance runner and a distance reader really. She lives in Ellsworth Maine and, while she might be quiet when you meet her, will throw out something witty when you least expect it.

Networking for Small Businesses

Our theme for July is “Independence Doesn’t Have to Mean Alone,” and in our last post, we shared a few ways business owners can delegate their work rather than spread themselves too thin. This post is about making connections as a small business owner, or, as some like to call it, networking. For introverts like myself, …

5 Things Every New Business Should Know

Starting a new business? There are probably some things that you find uncertain, and others you just don’t have the hang of yet. While there’s no cookie-cutter approach we can offer budding entrepreneurs, there are some general tips to keep in mind. Here are five: Failure/Rejection (on small scales) are probably in your near future, …

5 Tips for Engaging People on Social Media

One of the biggest challenges businesses have with social media is engagement: Generating likes, comments, shares, etc. After all, what’s the point of your social media presence if you’re just shouting into the abyss? Building an audience that will interact with your business on social media can be difficult. But before you get discouraged, take …

Things We’ve Written About That Are No Longer ‘Things’

The other day I saw this tweet and thought “Huh, I did actually forget about the whole clown thing from last year”:   In that vein, I got to thinking about some of the other things that I’ve forgotten about over the past few years. We stay on top of the trends, new apps and websites we think are …