Snapchat for Businesses: Pros & Cons

Snapchat for Businesses: Pros & Cons

Last summer, the following conversation occurred between a good friend and myself: Me: “I got an iPhone! In no way am I qualified for this much technology!” Friend: “You have to get Snapchat. NOW.” And, since I lack the forces necessary to...

Accountability Partners: The How And Why

  As part of a business program I am doing, one of the challenges proposed was to get an accountability partner and check in with them once a week. Initially, I thought of this as one more meeting I had to go to but sighed and said I was in. (My usual strategy to...

Instagram And Your Business

Did you know people can ‘tag’ your business on Instagram and upload pictures about it? Don’t worry, people, that’s what I’m here for. Now if you want to use Instagram for your business, here’s a quick guide for creating an account...
LinkedIn: The Sleeper Social Network

LinkedIn: The Sleeper Social Network

Most of the time, when people talk about social media, what they are really talking about is Facebook. No one has ever asked me to give a LinkedIn seminar and when I talk about building my network using it, I usually get a couple eye rolls. Here’s the thing...