by Nicole Ouellette | Dec 23, 2013 | This Week In Business
I’m pretty good at reading people. It’s part having a constantly on B.S. detector, part having met a lot of different kinds of people in my life and business. Some people have tried to waste my time. And I don’t want them to waste yours too. Here are...
by Nicole Ouellette | Dec 10, 2013 | Marketing Monday
People often ask me what I think about paid ads. Honestly, I hardly ever use them but I have some rules when I do: 1) It’s short term. Ex: Running a contest, the first few days of a new website launch, etc. 2) It’s never more than 10% of any budget I am...
by Nicole Ouellette | Dec 6, 2013 | Good For You
Thursday morning, I woke up to the shocking news that one of my favorite businesses burned to the ground overnight. Captain Nemos was a restaurant and bar in Bass Harbor. Run by the Cousin’s family who relocated here from Alaska and opened this place, it was an...
by Nicole Ouellette | Dec 3, 2013 | Good For You
Those of you who have met me know I am the least mumbo-jumbo hippy-dippy person you will ever meet. I’m only touchy-feeling with the amount of people I can count on one hand. I rolled my eyes when everyone was reading ‘The Secret’ and ‘Who...
by Nicole Ouellette | Nov 29, 2013 | Websites
I am all for paying for a great product. But I am a big believer of using open source (free) content management systems (CMSes) to build websites. I think this for a few good reasons. I thought of this analogy story to illustrate my point. Once upon a time, there was...