by Nicole Ouellette | Oct 10, 2017 | Marketing Monday
About a year and a half ago my life blew up. Both in an epic way and also a private way. My husband walked out and I unexpectedly found myself looking for a new place to live and getting divorced… while still trying to do the things I typically do in my life...
by Kassandra Strout | Aug 15, 2017 | Blogging
The other day, I saw something fun post on Pinterest (go figure, right?) that likened the stages of starting a business to the trimesters of pregnancy. I found that pretty clever, and it got me thinking about a similar comparison between pregnancy and building a blog:...
by John Swinconeck | Jul 24, 2017 | Social Media
I was reviewing a recent post from my colleague, Kassie, about some fading trends. It got me to thinking about this ongoing trend in odd-sounding online company names. Let’s start with the ubiquitous “Facebook.” The original name for this plucky...
by Kassandra Strout | Jul 18, 2017 | This Week In Business
Our theme for July is “Independence Doesn’t Have to Mean Alone,” and in our last post, we shared a few ways business owners can delegate their work rather than spread themselves too thin. This post is about making connections as a small business...
by Nicole Ouellette | Jul 12, 2017
So you have a website, now what? Our whole company was founded when, in 2008, our first client came out of a friend asking Nicole this very question. Breaking Even Communications has since worked with hundreds of individuals, companies, and non-profits with the very...
