So last week, we talked about how influencer Dave Hollis has changed monetization strategies.
But the reality is most of us don’t want to be influencer/guru/aspirational lifestyle bloggers. We kind of like running our business and as part of it, we have to create marketing content… but what if we could make a little money off our content?

The good news? You don’t have to be a full time content creator to monetize your audience. We profiled five small business owners (both selling products and services) and how they are monetizing their audiences in a variety of ways. You can do what you like and ignore what doesn’t feel authentic to you… also seeing the first videos versus the latest of each creator will show you their evolution as they’ve developed their voice; figured out how to talk to their audience in a succinct way; and created a bit of revenue for their efforts besides their actual business.

Small Business Owners Profiled:
https://www.tiktok.com/@mr._mixer
https://www.tiktok.com/@heatherthelawyer
https://www.tiktok.com/@galvestondiet
https://www.tiktok.com/@girlwithedogs
https://www.tiktok.com/@ardentcandle

Resources:
How Much Do YouTubers Make
How Much Does TikTok Pay Per View?

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