Tech Thursday: Prove You’re Not A Robot

How do we prove we are who we say we are?

In this week’s Tech Thursday, we explore verification, security, and identity issues in the online world. 2 Factor Authentication, Captcha, and security questions are common types of verification, and are tending towards the “norm” when logging into, well, anywhere.

Tech Thursday: Copycat

If you have a sibling, then you are probably familiar with the copycat game (for those who don’t know- it’s a unique form of torture where someone mimics everything you do until you have a meltdown and Mom has to intervene. At least, that’s how the Strouts played it…).

In this week’s Tech Thursday, we’re exploring the different social media networks and how they’ve each been accused of copying elements of another (idea inspired by this article claiming that Google+ Collections are just copying Pinterest Boards). There are only so many different things you can do with social networks- how do we define copying?

Watch the video and find out:

Tech Thursday: Mission Subscription

What does “subscribe” mean to you? What do you think it means to your customers?

In this week’s video, we talk about some different ways you can offer subscriptions to your customers online, in a way that makes it clear what they are signing up for. (Fun fact: You can also subscribe to the Breaking Even YouTube Channel and see all our videos there!)


Tech Thursday: What Cart Should I Use?

Online shopping cart, that is! After doing some research for a client, we thought we’d share our findings on a few of the different options for online stores that people may find useful, including Amazon, E-Bay, and setting up a cart on your own website.

If you have any questions or ideas for future topics, let us know!

Tech Thursday: Earth Day

As you may know, Earth Day was yesterday. In honor of the holiday, we thought it’d be cool to discuss ways that we can all be a bit more environmentally conscious in terms of technology. From going paperless, energy efficiency, and recycling old computers/accessories, we hope you find some ideas for celebrating Earth Day everyday!

And here is part deux (we got disconnected temporarily):

Tech Thursday: Splitsville

In this week’s episode: Foursquare splits into two apps, Google+ splits up different kinds of content, businesses we know try to do too much. When to add on, when to split, and when you should keep doing what’s working!

Plus, some really fun plant-related analogies and Kassie is really excited about the new Mad Max.

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