by Nicole Ouellette | Oct 24, 2011 | Marketing Monday
I think I have most appreciated about writing this blog is that it’s connected me with so many cool people… and it allows me to keep in touch with far flung friends who (*gasp*) actually seem to read and enjoy it. One of those people is Matt Baya, a...
by Nicole Ouellette | May 16, 2011 | Marketing Monday
I got my last pair of glasses when I was 14. Up until recently, I only needed them when 1) exhausted or 2) driving at night. Kind of bland but functional, I’ve worn them on and off for years. Of course, now they are pretty scratched not to mention a bit...
by Nicole Ouellette | Apr 25, 2011 | Marketing Monday
I think most business owners are excited about the idea of using the internet to do targeted marketing. Search engines like Google have allowed us to do pay per click advertising to a certain demographic in terms of location and search terms for years. (Ex: target...
by Nicole Ouellette | Apr 11, 2011 | Marketing Monday
I never know what to tell people when they want instant gratification in our work together. In a world of people who tell them they can get them they can get a number one ranking in Google, who am I to tell them none of it is a guarantee? Yeah, I’m a bit of a...
by Nicole Ouellette | Mar 21, 2011 | Marketing Monday
I have three workshops coming up in the next three weeks. Add to that two speaking engagements and a regular workload and you’ll see why I’ve been forgetting to do my usual checklist of event promotions. Here are some of my favorites: 1. Have online...
by Nicole Ouellette | Mar 15, 2011 | Marketing Monday
Usually if I haven’t been writing blog entries it’s because I’ve been doing other interesting things. I spent last week working really hard so I could take a vacation in the form of a slightly extended long weekend. Two of my college friends Bailey...