Something's Gotta Give. I'm an insomniac. As frustrating as it is to want something (like sleep), and not get it, over the years I've learned how to cope with it. Sure, I spent a fair amount of time stomping my feet tantrum-style, crying "This isn't fair!" But,...
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Tech Thursday: When Should You Pay for Online Advertising?
One of the cool parts of marketing online is that, for the most part, it's free. But sometimes, it does pay to pay for some online advertising. What are the options? Why should you spend money to promote your business on Facebook? We have some answers! This video is...
What I’ve Learned Having 20 Strangers Sleep In My House
One of Derrick and my personal goals in life is to get our house paid off early. So after we got married and had cleared out boxes of plates, silverware, and mason jars for the event out of the spare bedroom, it seemed natural to think about using otherwise ignored...
Money and the Internet: Collaborating for Convenience
My most recent trip to Boston was basically one big learning curve, which may be apparent considering this is the third blog post dedicated to "Things I learned during Wordcamp weekend." YikYak was fun and delightful, and learning about marketing is always a blast for...
Tech Thursday: How to Track Traffic to a Page on Your Website
...Now say that five times fast. Every website has certain goals, whether it's getting someone to buy a product, subscribe to a newsletter, or make a donation. There's a page on your website where al this action occurs. How do you know whether people are getting to...
BookIt Relaunch Is Good Will For A Company That Needs It
I was a kid who always loved to read. So when I was in first or second grade and I realized I could earn pizzas for my love of reading, I was pretty psyched. Lots of us (ok lots of us nerds) have fond memories of the BookIt program where you'd read books to get...
Godzilla Cake Disaster of ’98, or How to Work With Your Limits
My brother's 7th birthday party was Godzilla themed. The movie (with Matthew Broderick and Jean Reno) was alright in my opinion, but Stephen thought it was The Greatest Movie of All Time. Of course, this is the same kid that made fun of me for crying at My Dog...
Tech Thursday: An Introduction to SSL
Online security is a pretty important issue, especially if your website accepts any sort of information from customers. If you have an online store that accepts payment information, or even if you just have a contact form with names and addresses, you want to keep...
4 Ways You Can Introduce Technology to Your Current Job Description
Learning more about technology involves not only research but application. And I think that's where a lot of people fall short in terms of increasing their tech skills. The question is, if you already have a full time job, how are you supposed to increase your...