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How to Get Theyuh from Heyuh: Making Sure Customers Can Find You

How to Get Theyuh from Heyuh: Making Sure Customers Can Find You

My friends and family already know this about me, but I'm a bit of a disaster when it comes to navigation. Getting lost is part of my routine at this point, but there are a few occasions where the process turns from "Aw shucks, I've done it again" to "I'm late, cold,...

Infomagical: My Journey

Infomagical: My Journey

"You mean you haven't heard of that?" Sometimes a friend will say this to me when I haven't seen the latest viral video everyone's been commenting about on Facebook or read the 10,000 word New York Times article about a social justice issue. At first, I took this...

Everyday I’m Buffering

Er, actually, not everyday, because that's the magic of a service that schedules things in advance. When someone says "Buffer," I usually think a) they're describing someone who has spent a lot of time at the gym or b) c'mon, YouTube, I don't want to wait 3 minutes to...

You Make How Much Per Hour?!

You Make How Much Per Hour?!

It’s everyone’s dream to get paid more to do less, or nothing at all (which is why everyone was clambering for Powerball tickets recently). You’ve probably heard the statistics of corporate CEOs and how their salaries translate to an hourly rate. If I just had their...

Get Found 2016

Get Found 2016

On January 15th, we hosted our first workshop of the year with Jim LeClair of Smart Data Map Services right here at Anchorspace, the coworking space we work out of. We had an impressive turnout, even after capping the registration early (thanks to everyone for being...

Marketing Monday: Thrive

It's a new year, which means that many of us have started out the year with resolutions to eat healthier and start working out. After a couple months off for an end of season break, Thrive in Bar Harbor has re-opened with new hours and a new menu. We're pretty...

We All Can’t Be Seth Godin

We All Can’t Be Seth Godin

5 Long Form Bloggers And Why It Works For Them When I hear about people aspiring to blog, people usually mention Seth Godin. Seth Godin's blog posts are often short and sweet (and if you don't believe me or want to see first hand, here is a link to his blog). Because...

Periscope After: How Your Videos Live On

Periscope After: How Your Videos Live On

Not sure how many of you are into Periscope but I kind of love it. To those who haven't used it, Periscope is a live video app/social network that is tied to your Twitter account (though since launching you can now use the app without Twitter). You film live video and...

Snapchat for Businesses 2.0: An Update

Snapchat for Businesses 2.0: An Update

One of my first blog posts at Breaking Even was written almost 2 years ago and dedicated to one of my favorite apps of all time, Snapchat. Although my excitement towards app has arguably waned, it's made some significant changes in this time period, and people have...

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