I've been wanting to write this post for months. And just when I would decide to do it, I get an update from one of my friends who has added me to a group or invited me to a party and hold off. To summarize, multilevel marketing (MLM) is where people sign up to sell...
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Setting Technology Boundaries
"Are those all your notifications?!" A friend looked at my phone, horrified. Yup. As a business owner (or heck, just someone who lives in the world), it can be challenging to figure out tech manners and a tech personal code of conduct. I recently decided to set a...
Get It While It’s Hot (Ideas for Marketing in the Summer)
For our area, summer is an important time for the local economy. From Memorial Day Weekend to mid-October, the area comes alive with businesses reopening for the season and lots of visitors. As marketers, we tend to have a watchful eye on what different businesses are...
11 Instagram Accounts to Check Out
It's safe to say that Instagram is my (Kassie's) favorite social network. It could be that I'm a visual person, or that the platform feels less cluttered than Facebook and less stressful than Twitter to me. This post is, quite simply, a "just for fun" post that shares...
Marketing Monday: MDI Ice Cream
It's that time of year again- ice cream season! We're lucky enough to be right down the road from one of the best ice cream joints in town, MDI Ice Cream. They have two locations in Bar Harbor and one in Portland, and all are now open for the summer. Here are some...
What’s in a Ceiling?
Having boundaries, personally and professionally, is a healthy form of self-preservation that keeps us from getting burnt out. Boundaries are not meant to limit potential, but place value on our own well-being. In a different vein, I think a type of unhealthy boundary...
Note-Taking: The Follow Through
So you have great ideas. You write them down. But...then what? What's the point of generating ideas if you aren't going to do something with them? The last step in the process of note-taking is the follow-through. Before you jump into action mode, a good first step is...
Four Noteworthy Apps (…for Taking Notes)
Last week, we shared tips about getting ideas out of your head and organized. In that post, we stressed the importance of being consistent with where you keep these notes. Some people prefer to have them physically written down, others prefer to have them stored on...
Marketing Monday: Sponsorship vs. Advertising
This weekend, I was listening to one of my favorite podcasts (Real Talk Radio with Nicole Antoinette). She announced her goal for the podcast- to be totally sponsorship free and community supported, which I thought was pretty cool. Right now, this model is in...