Marketing Monday: Netflix

Every Monday, Breaking Even profiles a business, non-profit, or blog doing cool things online. Have an idea? Let me know! I heard this crazy statistic a few weeks ago: 20% of all internet traffic during prime time (7 pm-10 pm) is used by people streaming Netflix...

Too Cute Tuesday: Paper Mache Ornaments

Every Tuesday, we craft, have a cocktail, and enjoy each other’s company at Too Cute Tuesday. To learn more, check us out on Facebook, check out our archives, or start a Too Cute Tuesday chapter in your town. While I was on my vacation, I got an email from...

Marketing Monday: Las Vegas Casinos

You may have noticed I’ve been absent. I took my first full on vacation in two years this last week and went to Las Vegas. I spent a total of 3 hours online the whole time I was there, mostly keeping ahead of email. The rest of the time, I just took it all in....

Marketing Monday: Landing Pages 101

A new project I’m working on requires me making some landing pages, which is making people in my life wonder, what is that? A landing page is a page you send people to, usually an internal page of your website with more targeted information. Let’s say you...