by Nicole Ouellette | Nov 15, 2013 | Marketing Monday, This Week In Business
When I ask business owners who their typical customer is, about half of them say ‘everyone’. Really? So then I try another question. “Who is your best customer?” and I start pressing for details, like income, interests, age, and other details,...
by Nicole Ouellette | Nov 11, 2013 | This Week In Business
I grew up in a small business family and, for that reason, I never wanted to own my own. This income helped me graduate college without any debt. We had a swimming pool. To the people in my small town, we were living the life. You might wonder why I wouldn’t...
by Nicole Ouellette | Nov 8, 2013 | Tech
It’s not often I get to see my friend Matt in real life. We work together virtually on almost a daily basis and I consider him one of my best friends… he just happens to live over six hours away. So when he told me about Wordcamp and that it was 1) in...
by Nicole Ouellette | Nov 4, 2013 | Marketing Monday
One of the most beautiful parts of internet marketing is you can actually track whether something is working. But what can you track, you ask? Here are a few things you can monitor: Clicks on a link Wait a minute, you can track things that aren’t on your own...
by Nicole Ouellette | Oct 28, 2013 | About Us
About a week ago, I went to speak at Joomla Day Houston. This was the first Joomla Day in Houston and about 100 people turned out, many from Texas but many definitely from farther (I might have won the prize for farthest traveled!). A few useful resources from this...