What’s In a Name?
I was reviewing a recent post from my colleague, Kassie, about some fading trends. It got me to thinking about this ongoing trend in odd-sounding online company names. Let’s start with the ubiquitous “Facebook.” The original name for this plucky...
Courting Controversy
A few major brands have waded into some controversial waters lately, leveraging our current national discord in order to send what is hoped to be a positive message. The results have been all over the map. Here are three recent examples: Budweiser, Born the Hard Way”...
Losing the Battle Against My Circadian Rhythm
At another job at which I work, I recently had to cover for a coworker who was on a well-deserved vacation. What this meant was getting up at 4 a.m. every day for the past week in order to meet a morning deadline. Here’s what I experienced on my pre-dawn commute...