by Nicole Ouellette | Aug 26, 2013 | This Week In Business
About half our clients are seasonal businesses. This isn’t surprising when you think of the town we are in swelling from its year round population of 5,000 to at least double that for the months of May-October. A coastal town with the second most visited...
by Nicole Ouellette | Aug 20, 2013 | Websites
Jeremy Frey is a rock star in the basket world. His one of a kind creations go for thousands of dollars (or tens of thousands in many cases). They take months to make and every detail is perfect. When I saw them in his workshop I was blown away. When we began working...
by Nicole Ouellette | Aug 6, 2013 | Websites
So you’ve gone ahead an invested in the creation of an ecommerce website, a place where your customers can buy your products online. Good for you! What happens sometimes, with a lot of smaller stores especially, is you’ve built it but yet the people are...
by Nicole Ouellette | Jul 22, 2013 | Websites
After running into a website designed in 1999 (a vendor for a client we have), I realize it’s been awhile since I’ve seen an Internet 1.0 site. For fun, I posed the question to the Breaking Even Facebook page. And boy, did our friends deliver! Here are...
by Nicole Ouellette | Jul 19, 2013 | Marketing Monday
My friends have a weekly poker game. At said poker game, everyone brings a little something to share foodwise with the group. Alice brought some fancy sausage to the last poker game for grilling purposes: In back of the package was a QR code. As someone who regularly...
