Tag «website»

Marketing Monday: Four Internet Marketing Questions Answered

Every Monday, I talk about internet marketing. I profile companies, interview people, and answer questions. Please let me know if you have an idea for a future post! I thought it might be fun to do a post about some recent (and frequent) questions I’ve gotten both via email from clients and during presentations. Maybe …

Marketing Monday: Etsy 101

I have had several artists recently ask me about selling their work on their own websites. The problem is an ecommerce website is some of the additional costs that they require: Secure certificate: The little padlock that shows the website is ‘secure’. Prices start at around $10/year ¬†and go higher for more ¬†thoroughly verified/vetted ones. …

Marketing Monday: Standing Out Among The Email Sales

Between Black Friday, Small Business Saturday, and Cyber Monday, I’m already starting to get email sale fatigue. Bad sign huh? How can you make your holiday promotions stand out among the masses? I’ve been trying to figure out which emails I open and why. Here’s what I found: Offer free shipping. Walmart is offering free …