by Nicole Ouellette | Sep 4, 2015 | Websites
I get asked, at least once a week if we ‘do’ SEO. This is my experience with SEO: Typically, it’s used as a d-bag intimidation tactic to get people to simultaneously 1) feel stupid and 2) give them money. To me, SEO is ongoing work that happens when...
by Nicole Ouellette | May 8, 2015 | Websites
I got no short of 50 emails in the last two weeks asking me the same question: Fear mongering much? Some of you may be wondering ‘Why now?’ Well, Google changed it’s algorithm April 21. Some called it ‘Mobilegeddon’ which is something...
by Kassandra Strout | Jan 2, 2015 | Blogging
So, you’ve set up a blog. You post consistently, your topics are relevant and helpful to your readers, and hey- you aren’t too bad at this whole writing thing. So why does it still feel like the only person reading is your mom? It may be a matter of...
by Kassandra Strout | Dec 18, 2014 | Social Media
This week, we just have one question: You down with OGP? Please enjoy this rap about microdata. Need a bit of background? See our previous serious video on microdata. Lyrics and Rapping: Nicole Ouellette Video capture and editing: Kassie Strout Here are the full...
by Kassandra Strout | Nov 13, 2014 | Blogging
Choose your words wisely. It’s a sentiment you’ve (probably) heard before, and it’s true. Although Shakespeare treated language as a malleable, search engines aren’t quite as flexible. But there are several (free) tools that can help you...