Tag «google analytics»

5 Tips for Engaging People on Social Media

One of the biggest challenges businesses have with social media is engagement: Generating likes, comments, shares, etc. After all, what’s the point of your social media presence if you’re just shouting into the abyss? Building an audience that will interact with your business on social media can be difficult. But before you get discouraged, take …

A Crash Course on Google’s Link Shortening and Tracking Services

There are a few jobs in the world where a keen sense of tracking is necessary. These include bounty hunters, meteorologists, storm chasers, wildlife biologists, Sasquatch enthusiasts, and marketers. Unfortunately, unless you’re a marketer, this post isn’t going to help you a whole lot. If you’re curious about the kind of tracking marketers partake in, then …

Tech Thursday: How to Track Traffic to a Page on Your Website

…Now say that five times fast. Every website has certain goals, whether it’s getting someone to buy a product, subscribe to a newsletter, or make a donation. There’s a page on your website where al this action occurs. How do you know whether people are getting to this particular page? This is where tracking comes …

Three Google Analytics Metrics I Care About (And Three I Don’t)

On Facebook awhile back, Breanna asked about reading Google Analytics: I’m sure she’d want me to say she sent that from her phone and it typed it for her. She’s normally a very clear sentence writer. But I totally get what she’s saying. And since I’ve never written about it before I thought this would …

Love To Pinterest: Three How-To Videos

Pinterest is the latest and greatest website in social networking. It is driving major traffic to ecommerce sites (more than Youtube, LinkedIn, and Google+, combined) and is growing at an almost unprecedented rate. This first video is a basic how-to use Pinterest and includes information about how Pinterest drives traffic to websites (using breakingeveninc.com’s Google Analytics …

Love To Pinterest: Three How-To Videos

Pinterest is the latest and greatest website in social networking. It is driving major traffic to ecommerce sites (more than Youtube, LinkedIn, and Google+, combined) and is growing at an almost unprecedented rate. This first video is a basic how-to use Pinterest and includes information about how Pinterest drives traffic to websites (using breakingeveninc.com’s Google Analytics …