by Kassandra Strout | Jun 10, 2014 | Social Media
Facebook has changed its layout (surprise, surprise), and this time, only Pages are affected. If your business has a Facebook Page (which it hopefully does), you may want to perk your ears. Last month, when we heard about the upcoming change, we went ahead and updated...
by Kassandra Strout | May 22, 2014 | Social Media
When discussing social media channels, we hear a lot of people ask, “Well, why can’t I just use Facebook?” Well, there’s (at least) a few reasons why only using Facebook for marketing isn’t a great idea. And, that’s what this video...
by Nicole Ouellette | Apr 22, 2014 | Marketing Monday
You may have noticed weird looking links in your online life, like in your Facebook or Twitter feed. And you may also notice them in places like magazines. Here’s an example (I blurred part of the page name because it’s a naughty word): These bit.ly,...
by Nicole Ouellette | Jan 31, 2014 | Tech
Sometimes, I unexpectedly see something and it becomes a short term fact finding mission. It’s usually something I stumble on in the morning while perusing the internet. The other day, while checking Facebook and drinking my mug of warm water in my pajamas, I...
by Nicole Ouellette | Dec 10, 2013 | Marketing Monday
People often ask me what I think about paid ads. Honestly, I hardly ever use them but I have some rules when I do: 1) It’s short term. Ex: Running a contest, the first few days of a new website launch, etc. 2) It’s never more than 10% of any budget I am...
