Tag «customers»

5 Things Every New Business Should Know

Starting a new business? There are probably some things that you find uncertain, and others you just don’t have the hang of yet. While there’s no cookie-cutter approach we can offer budding entrepreneurs, there are some general tips to keep in mind. Here are five: Failure/Rejection (on small scales) are probably in your near future, …

A Simple Guide to Customer Loyalty Programs

As businesses, one of our goals is to increase our number of customers, right? As this number grows, retention also becomes a point of concern. How do you strike the balance between gaining new customers and encouraging repeat customers? One common method is a loyalty program. If done well, these are win-win situations that encourage people …

Subscription Services: Why You, Why Now

You may have noticed an uptick in ‘subscription boxes’ the last couple years. My sister mentioned having a few beauty items to give me from her boxes (a gift subscription from her husband) while many health podcasts I listen to are constantly advertising for Naturebox, a hand-picked snack service. And you may wonder what’s going …