by Kassandra Strout | Jul 14, 2017 | This Week In Business
Starting a new business? There are probably some things that you find uncertain, and others you just don’t have the hang of yet. While there’s no cookie-cutter approach we can offer budding entrepreneurs, there are some general tips to keep in mind. Here...
by Kassandra Strout | Feb 22, 2016 | This Week In Business
As businesses, one of our goals is to increase our number of customers, right? As this number grows, retention also becomes a point of concern. How do you strike the balance between gaining new customers and encouraging repeat customers? One common method is a loyalty...
by Nicole Ouellette | Jul 31, 2015 | This Week In Business
(I can now publish this blog post because we’ve had more paying customers in 3 weeks than the entire 3 month period before it… but I’ll be honest, the last three months were a dark place that had me questioning my whole freaking life. More below.)...
by Kassandra Strout | Jun 18, 2015 | Tech
As a business or individual, you may find yourself throwing an event. A lot of energy gets put into the preparation and actually hosting the event, so by the time it’s over, most of us don’t want to do anymore work. But, to take your event from...
by Nicole Ouellette | Nov 21, 2014 | This Week In Business
I’ve been working with small businesses for over six years now, from the ‘ we haven’t even opened yet’ stage to running for multiple generations. And I’ve noticed a bit of a pattern. Once we reach about the 300 fan mark on some social media platform (usually...
