by Nicole Ouellette | Jul 2, 2021 | Advertising
Facebook has a type of ad called a lead generation ad that I think it underappreciated. We just ran our own experiment with one and for $8, we got data and two new customer leads. We’ll go over what these ads are, who they can work well for, and how we ran our latest set.
by Nicole Ouellette | Apr 8, 2021 | Websites
There are two components to every website that are now essential: a privacy policy and a cookies notice. We’ll talk about what they are, why you need them, and show you examples of how you can implement them on your website.
by Nicole Ouellette | Oct 13, 2020 | Advertising
Today’s topic is going to be a longer running topic called ‘If I Was A Marketing D-Bag’ where I discuss things I could do and know exist but won’t do because I enjoy sleeping at night. All about retargeting via ads.
by Nicole Ouellette | Apr 3, 2018 | Personal Finance Tips
We live in this really weird time in history where there is real life money to be made in the ether (i.e. the internet). I’ve been looking into (and trying) different things over the course of the last few years and I thought it would be fun to do a post about...
by Kassandra Strout | Sep 5, 2017 | Websites
After starting up my own personal blog, I started thinking about ways to make it a bit of a side hustle (oh, and Side Hustle School was inspiring as well). One of the ideas that kept coming up was Google AdSense, a way to display ads on your website. The whole moral...