by Kassandra Strout | Apr 3, 2017 | Marketing Monday
Every now and then, you meet a healthcare provider that you would follow to a new location…or perhaps on social media. Vancil Vision Care is, for me, one of those places. Not only am I a fan of their services as a patient, but as a marketer I definitely admire...
by Nicole Ouellette | Mar 27, 2017 | Marketing Monday
A few weeks ago, I did something completely uncharacteristic: I went to NYC by myself, booked myself a hotel room, and went to a women’s retreat. “The Experience” is a yearly event held by Mama Gena and her staff. Event attendance is free, you just...
by Kassandra Strout | Mar 21, 2017 | Websites
It was 11 p.m. on Christmas Eve, 1997. My Dad embarked on a solo mission to the garage to assemble a basketball hoop for my brother and I. Armed with a tool kit, a set of instructions, and the kind of confidence you get from a neighborhood Christmas Eve party, he was...
by Nicole Ouellette | Mar 17, 2017 | This Week In Business
So you made an online course, congratulations! Believe it or not, you did the hardest part already. Now it’s time to make a technical decision, which is what most people THINK is the hardest part. At this point, you’re probably asking yourself: Do I...
by Kassandra Strout | Mar 14, 2017 | This Week In Business
Video has become a popular way to share information and instructions online. Whether it’s a YouTube tutorial, Instagram or Facebook video, Snapchat stories, an online course system like Udemy, or a video you’ve uploaded to website, there’s a lot of...