Can Businesses Make Money on Instagram?

You know how people will ask you a really good question that you have to stop and think about? That happened to me last week, when one of our clients asked “How do businesses make money on Instagram?” In that moment, I realized I didn’t have a good...

Emoji-madness

Earlier this spring, Instagram decided that it’s users really needed the ability to hashtag their emojis, meaning you can now search for any emoji and see what others have posted (if they use the hashtag, of course). This wasn’t a life-changing moment for...

Virtual Empathy in Social Media

I love psychology and contemplating what makes people tick. So, when I saw this article that examines why we like, comment, or share things on social media, I had to do some reading (because this is the sort of thing that makes me tick). The article made some...

Tinder: A Case Study

Note: this post is purely for fun, and all social observations are based on a very small sample of the population. Actually, just 2 people.  A couple months ago, I was visiting my family in the midcoast Maine area and went out to lunch with my cousin JD and one of his...

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