by Nicole Ouellette | Mar 21, 2016 | Social Media
You’ve been reading our posts about live video and thinking, “Hey, I want to do this!” First of all, go you. Second of all, besides downloading a live video app (like Periscope) and thinking about what you want to talk about, what else should you...
by Nicole Ouellette | Mar 17, 2016 | Social Media
Want to learn more about live video? Our upcoming newsletter will talk all about it. Click here to subscribe! Now you may look at Periscope and think you have a pretty good idea who the early adopters are. I mean it’s not shocking to think “Who would like...
by Kassandra Strout | Mar 14, 2016 | Social Media
This post is a continuation of our live video series. Check out last week’s post on non-profits and live video. When it comes to live videos and branded content, video streaming for businesses that sell products seem like a no-brainer. There are many different...
by Kassandra Strout | Feb 26, 2016 | Social Media
In an effort to make Google+ a more “social” network, Communities were formed in 2013. Communities are similar to Facebook or LinkedIn Groups: they are organized by topics or general interests. From a marketing perspective, Google+ Communities are an...
by Nicole Ouellette | Feb 19, 2016 | Social Media
Something about seeing the pound sign in front of a word can make the smartest of us feel a little stupid. Is this something I should know? Is this another language? Hashtags help us organize information. Nothing more and nothing less. Let’s say you posted a...
by Kassandra Strout | Feb 5, 2016 | Social Media
Er, actually, not everyday, because that’s the magic of a service that schedules things in advance. When someone says “Buffer,” I usually think a) they’re describing someone who has spent a lot of time at the gym or b) c’mon, YouTube, I...