Marketing Monday: El Conejo Corredor

I think I have most appreciated about writing this blog is that it’s connected me with so many cool people… and it allows me to keep in touch with far flung friends who (*gasp*) actually seem to read and enjoy it. One of those people is Matt Baya, a...

Marketing Monday: Zenni Optical

I got my last pair of glasses when I was 14. Up until recently, I only needed them when 1) exhausted or 2) driving at night. Kind of bland but functional, I’ve worn them on and off for years. Of course, now they are pretty scratched not to mention a bit...

Marketing Monday: Badly Targeted Ads

I think most business owners are excited about the idea of using the internet to do targeted marketing. Search engines like Google have allowed us to do pay per click advertising to a certain demographic in terms of location and search terms for years. (Ex: target...

Marketing Monday: Oregon Wine Country

Usually if I haven’t been writing blog entries it’s because I’ve been doing other interesting things. I spent last week working really hard so I could take a vacation in the form of a slightly extended long weekend. Two of my college friends Bailey...

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