by Nicole Ouellette | Mar 22, 2022 | Advertising
You know that more collaboration is better and you’ve seen big brands do it… but how can you as a small business owner combine powers with other small businesses in this way? If you have similar markets (AKA same customer), a similar goal (AKA growing your...
by Nicole Ouellette | Dec 7, 2021 | Advertising, Social Media, Tech, Websites
If you’ve ever wondered how Google can search movies that came out in 2000 (without, say, pulling up movies with 2000 in the title) or otherwise wondered how code seems to know where to look for certain information on your website, this video is for you! Old...
by Nicole Ouellette | Nov 30, 2021 | Blogging
7ish years ago, I recorded this video. It has gotten… a lot of views but the info is kind of old, so I thought I’d record a newer better version. Here are five places (If you know the topics you want to read about) Pinterest.com (search by topic and look...
by Nicole Ouellette | Nov 23, 2021 | Advertising, Tech
One of our most popular broadcasts ever was last year’s broadcast about three ways to format a gift guide online. This year, I wanted to think of other cool ways to encourage a gift guide-like experience online. We’ve taken our inspiration from some random...
by Nicole Ouellette | Nov 16, 2021 | Advertising, Social Media
So last week, we talked about how influencer Dave Hollis has changed monetization strategies. But the reality is most of us don’t want to be influencer/guru/aspirational lifestyle bloggers. We kind of like running our business and as part of it, we have to...