by Kassandra Strout | May 30, 2016 | Marketing Monday
You might assume that an auto museum with over 50 collections (rotating and permanent) tucked away in Seal Cove would easily slip into stagnancy when it comes to marketing and self-promotion. Seal Cove Auto Museum proves this assumption wrong- in fact, they go above...
by Kassandra Strout | May 27, 2016 | Tech
I was recently chatting with a friend about required reading for English Majors, namely Dickens. “I don’t think Dickens was that great,” he said. “Well…he’s not fun to read” I conceded (this from the girl who read A Tale of...
by Kassandra Strout | May 20, 2016 | Social Media
This is a guest post from Jill Lee of Jillybean Designs. She not only designed our awesome greeting card gifts to clients, she also designs lots of other things. Due to their short life span, flyers can seem like such a fleeting part of our lives, and it’s easy to...
by Kassandra Strout | May 9, 2016 | Marketing Monday
A picture is worth a thousand words, and a flyer tends to grab more attention (online and offline) than a block of text. That’s why visuals are now an almost vital step when marketing an online event. Whether you create a flyer yourself or have another...
by Kassandra Strout | Apr 8, 2016 | Social Media
One of my favorite parts of Mad Men was when they have their brainstorming sessions for a client. A group of people sit around trying to come up with an idea for a print ad, commercial, or tagline. Without being necessarily overt about it, they go through the...